Exclusive articles:
Video Is Changing How East Texas Businesses Reach Customers — Here’s What’s Working
Something has shifted in how people in our region discover, evaluate, and choose businesses.
They're watching.
Not reading. Not scrolling through photo galleries. Watching. Short videos...
Communicating During a Hurricane: Staying Informed
Effective communication is crucial during a hurricane. Staying informed before, during, and after the storm can make a significant difference in ensuring the safety...
Fixed Rate or Variable? Choosing the Right Electricity Plan
There's no single right answer — but there is a wrong one for your situation. Here's how to tell the difference.
Walk into ten conversations...
When Data Isn’t Enough
On the judgment calls no spreadsheet can make for you
My uncle farmed the same land for fifty years, and he could tell you the...
The Decisions You Are Avoiding
On the slow, expensive work of choosing what you already know
There is a kind of tree, common in the woods around here, that will...
