Building A Commercial Demand Response System: Power Your Property and Pocket the Benefits


In the evolving landscape of energy management, commercial property owners are increasingly turning to demand response systems. These systems not only offer the promise of cost savings but also provide financial incentives for participating in energy load adjustment during peak times. Here, we explore how you can implement a demand response system in your commercial property, including options for financing this investment.

What is a Demand Response System?

A demand response system enables commercial properties to reduce or shift their electricity usage during peak demand periods. Utilities often provide financial incentives to properties that can lower their demand because it helps stabilize the grid and reduce the need for expensive and pollutive peak power plants.

Benefits of a Demand Response System

  1. Cost Savings: By reducing energy consumption during peak times, properties can significantly lower their energy bills. Additionally, some utility companies offer lower rates for properties that participate in demand response programs.
  2. Financial Incentives: Many demand response programs provide financial rewards to participants. These can be direct payments or credits against utility bills, based on the amount of energy reduction achieved.
  3. Enhanced Energy Efficiency: Implementing a demand response system often requires a detailed assessment of a property’s energy usage, which can reveal opportunities for further energy-saving improvements.
  4. Environmental Impact: By participating in demand response, properties contribute to the reduction of the overall energy demand, thus lowering the reliance on fossil-fuel-based power generation and reducing carbon emissions.
  5. Reliability and Stability: Demand response helps in maintaining grid stability and reliability, which in turn can prevent power outages and electricity price spikes.

Implementing a Demand Response System

  1. Energy Audit: Start with a comprehensive energy audit to understand your property’s energy consumption patterns and identify potential changes or upgrades.
  2. Technology Installation: Invest in smart meters and energy management systems that can automate energy use adjustments based on utility signals.
  3. Partner with a Utility: Engage with local utilities or energy service providers who offer demand response programs. They can provide guidelines, support, and financial incentives.
  4. Employee Training: Educate your property management team and tenants about the benefits and operation of the demand response system to ensure cooperation and maximize effectiveness.
  5. Monitoring and Adjustments: Continuously monitor the system’s performance and make adjustments as necessary to improve efficiency and increase savings.

Financing the Investment

Financing for demand response systems is increasingly accessible. Many energy service companies offer financing plans that allow property owners to install the necessary technology with little to no upfront costs. These plans often include payment terms that align with the financial benefits received from participating in demand response programs, making them financially feasible.

Additionally, some local governments and utility providers offer grants, low-interest loans, or rebates to encourage the adoption of energy-efficient technologies, including demand response systems.

See if This Works for Your Business

Building a demand response system for your commercial property is a proactive step toward energy efficiency and financial optimization. With available financing options, the initial barrier to entry can be minimized, allowing property owners to start reaping the benefits of free power and financial incentives sooner. By aligning your property management strategies with sustainable energy practices, you not only contribute to a greener planet but also enhance the value and profitability of your property.

This article was provided by – the leader in sustainable energy in East Texas. Contact them at or by calling (877) 245-4447 to find out more information.

Lee Miller
Lee Miller was born in Denison, TX and grew up in East Texas with his family. He studied music education at Stephen F. Austin State University taking a job in television on his last day of student teaching. Lee also provides business authoritative expertise to the broadcast industry as a consultant. Presently he is CEO of MSG Resources LLC, which specializes in consulting within broadcast best practices, distribution technologies and media strategy mastery. - - - - - Lee Miller is a well-known veteran of the broadcast media industry with particular experience in leading for-profit and non-profit broadcasting organizations. His career began in Lufkin, Texas in the early 80’s where he progressed from studio operations to creative services and network management. Mr. Miller has since received various professional designations and memberships such as Society of Broadcast Engineers accredited frequency coordinator, The Energy Professionals Association Certified Energy Consultant, and National Religious Broadcasters Television Committee & past Chair. Lee also serves as the Executive Director of the Advanced Television Broadcasting Alliance, is a member of the Advanced Television Systems Committee and is proud to be part of Texas Association of Broadcasters Golden Mic Club, highlighting extraordinary careers in broadcasting. Continued engagement with his community is at the core of his business practices serving on the board of the Salvation Army and as keyboardist for the contemporary worship band at Harmony Hill Baptist Church. Lee lives near Lufkin Texas on one of his family’s tree farms located in the Texas Forest Country region north of Houston. He is married to Kenla and has two grown children, Joshua, COO of MSGPR Ltd Co and Morgan, a Critical Care ICU RN.

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