The Drug-Free All Stars of The Coalition, Inc. recently completed a holiday-themed Project Sticker Shock, in partnership with the Texas Department of Transportation, Brookshire Brothers, and other local businesses. In Texas, there is an estimated 95% increase in the number of alcohol-related crashes that occur during the New Year and holiday period in comparison to non-holidays. To combat this statistic, The Coalition and Drug-Free All Stars introduced a holiday-themed Project Sticker Shock focused on the prevention of drinking and driving. The Drug-Free All Stars placed stickers with information about the consequences of drunk driving on packages of alcohol at area Brookshire Brothers locations, Tobacco Barns, Walgreens (W. Frank location), and La Michoacana. The All Stars want to encourage responsible decision-making and make the community aware of the consequences of drinking and driving. “The holidays are all about family, friends, and sharing time with our loved ones, and Brookshire Brothers encourages our customers to celebrate as safely as possible throughout this festive season,” said Melissa Crager, Public Relations and Corporate Responsibility Manager for Brookshire Brothers. Thank you to all the businesses that participated in this year’s holiday-themed Project Sticker Shock.
Since 1988, The Coalition has focused on eliminating the use of harmful substances by affecting public policy, laws, attitudes, and behaviors, in order to foster healthy life-long choices for the local community. For more information about the Drug-Free All-Star program, contact Abby Baker at The Coalition at 936-634-9308.