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Leadership

Marketing in a Distracted World: How to Keep Your Message Clear in the Holiday Noise

The holiday season is the busiest time of year for many businesses-and the noisiest. Everywhere we turn, our senses are overloaded. Ads blast from TV,...

The Siren’s Call vs. God’s Call: How Leaders Stay True When the World Pulls Hard

The Song That Wrecks Leaders Every leader has heard the call. Not the call of purpose - the call of distraction. In ancient Greek legend, the Sirens sat on...

Honoring Veterans in Business: Leadership Lessons from Service to Marketplace

When we pause on Veterans Day, we remember the men and women who wore the uniform, stood on the front lines, and defended freedom...

Bountiful Prayer: Leadership Begins on Our Knees

In leadership -whether in business, ministry, or family - the greatest strength doesn’t come from strategy, skill, or structure. It comes from prayer. Paul understood...

Faith-Driven Innovation: Leading Through Change Without Losing Your Values

Change is everywhere. Technology advances, markets shift, and communities grow in new directions. For leaders in East Texas, the challenge is clear: how do we...

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