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Weekend Events Roundup: Family-Friendly Activities Across the Piney Woods

Rachel Lauren
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Weekend Events Roundup: Family-Friendly Activities Across the Piney Woods

This weekend offers a variety of engaging activities across our region, from health education to film appreciation, wedding planning, and family adventures. Here’s our roundup of events happening February 21-23, 2025, with something for everyone in the family to enjoy.

ETX Mega Heart Health Fair

The East Texas Mega Heart Health Fair takes place Friday, February 21, from 10 a.m. to 2 p.m. at the Pitser Garrison Convention Center in Lufkin. This free community event features interactive educational displays including the MEGA HEART, MEGA BRAIN, and MEGA LUNG exhibits that make learning about health engaging for all ages.

Visitors can explore modern medical technology, including demonstrations of the DaVinci Surgical Robot with 3D visual learning experiences. Medical professionals, including cardiologists and robotic surgeons, will be available to answer questions throughout the event.

The fair offers free health screenings such as blood pressure checks, heart disease and stroke risk assessments, coronary risk labs, EKG testing, and diabetes screenings. Families can also participate in hourly giveaway drawings and receive complimentary items from vendors.

A blood drive runs concurrent with the health fair, with donors receiving a special gift for their contribution. Those interested in healthcare careers can visit the on-site hospital job fair. For additional information, interested attendees can email jima.hill@commonspirit.org.

Nac Short Film Festival

Film enthusiasts won’t want to miss the Nac Short Film Festival in Nacogdoches on Saturday evening. This celebration of independent regional filmmaking begins at 7 p.m. with screenings of selected short films continuing until 9 p.m.

Following the screenings, attendees can participate in a filmmaker Q&A session from 9 to 9:30 p.m., offering insight into the creative process. The evening culminates with audience voting and the announcement of the $100 Audience Choice Award winner. This free event welcomes all ages, though content may be most appropriate for older children and teens.

While the deadline for film submissions has passed, the festival provides excellent networking opportunities for those interested in regional filmmaking. The evening showcases the creative talent flourishing throughout our communities.

Bridal Fair

Engaged couples planning their special day will find inspiration at the Bridal Fair happening Sunday, February 23, from 1 to 5 p.m. at Eden Hill Event Venue in Lufkin. Located at 521 Asa Read Road, this free event brings together premier wedding vendors from around the region.

Brides-to-be and their guests can tour the stunning venue while meeting with professionals offering various wedding services, from photography to floral design. The fair provides an excellent opportunity to gather ideas, ask questions, and begin planning dream celebrations.

Admission is free for brides and their guests, though pre-registration through the venue’s RSVP form is recommended. Wedding vendors interested in participating can still secure booth space for $250 by completing an inquiry form through the venue’s website.

Crockett’s Downtown Treasure Trot

Families seeking an active outing can participate in Crockett’s Downtown Treasure Trot, a self-guided scavenger hunt adventure through historic Crockett. This two-hour experience challenges teams to solve puzzles, complete tasks, and explore landmarks throughout the downtown area.

The modern-day treasure hunt allows participants to start whenever their group is ready, making it a flexible weekend activity. Teams compete for top rankings while learning about the area’s history and architectural highlights in an interactive, engaging format.

This adventure works particularly well for families with school-age children and teens, combining physical activity with problem-solving skills. The outdoor format provides a perfect opportunity to enjoy February’s typically mild weather while exploring one of the region’s historic communities.

Planning Your Weekend

With events spread across Friday, Saturday, and Sunday, families can create a weekend itinerary that includes multiple activities. The health fair provides educational value on Friday, while Saturday’s film festival offers cultural enrichment. Sunday presents opportunities for both wedding planning and family adventure.

All featured events welcome community participation without admission fees, making them accessible options for families throughout the region. Indoor events like the health fair and bridal showcase provide comfortable environments regardless of weather conditions, while the Crockett scavenger hunt offers flexibility for enjoying fair-weather periods.

Weather Note: February conditions can vary, so checking forecasts before venturing out is recommended, particularly for the outdoor scavenger hunt in Crockett. This week is a cold one, so stay safe and warm out there!

Angelina College to Honor Phillips in Memorial Service: Public Invited to Attend Feb. 23 Tribute

Gary Stallard
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Angelina College to Honor Phillips in Memorial Service: Public Invited to Attend Feb. 23 Tribute

Dr. Larry Phillips served as Angelina College president – just the second president in AC history – for 24 years before retiring in 2015. His tenure as president saw the college’s overall growth and reach expand far beyond Angelina County, and his visions for the institution helped shape Angelina College into an East Texas foundation for building and changing lives. 

Phillips passed away on January 27, 2025, leaving behind a lasting legacy for his family, the college, and the entire community.

On Sunday, Feb. 23, Angelina College will pay tribute to Phillips with a memorial service honoring his life and contributions, and the public is invited. Fittingly, the tribute will take place inside AC’s Shands Gymnasium, where Phillips spent time rooting for the Roadrunners and Lady Roadrunners even after his retirement.

The service is scheduled to begin at 2 p.m. 

For further information, contact Krista Brown at kbrown@angelina.edu. 

Angelina College Athletics Weekly Update

Gary Stallard
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Angelina College Athletics Weekly Update

Hey, sports fans,

The weather did its best to scramble the whole week’s schedule, but our Angelina College teams nevertheless managed to pack an entire week’s worth of action in a few short days. The No. 17 Roadrunner men’s basketball team rebounded from a buzzer-beating loss on Wednesday to pick up a big Saturday road win, and the AC baseball and softball teams broke out some big bats in some big weekend wins. 

Here’s a quick rundown of the week’s events, along with what’s coming up next: 

No. 17 Roadrunner Basketball Splits Nailbiters in Conference Play 

The 2024-2025 Roadrunner basketball team should come with its own health warning. 

Their finishes definitely are hazardous to one’s health.

Beneficiaries of some last-second heroics all season long, the No. 17 ‘Runners on Wednesday were the ones on the heartbreaker end, with Blinn College banking in a crazy buzzer beater to beat AC 55-53 in Brenham.

The defensive battle featured just one Roadrunner to score in double figures, as Kanaan Holder led AC with 11 points. Chris Carpenter scored nine while doling out seven assists.

On Saturday, the Roadrunners bounced back to beat Navarro College on the road, building a big lead early and hanging on for the 58-56 AC win in Corsicana.  

The ‘Runners (19-5, 11-3) will host Tyler Junior College at 7 p.m. on Wednesday, Feb. 19 at Shands Gymnasium. On Saturday, AC hits the road to face Bossier Parish Community College. Game time in Bossier City, La. is set for 2 p.m. 

Lady Roadrunner Basketball Falls to Blinn, Kilgore

A banged-up Lady Roadrunner team needing more band-aids than bench seats again faced a pair of tough conference foes this week, and AC’s ladies just didn’t have enough (wo)manpower to beat those stronger teams.

On Wednesday, the Lady ‘Runners fell to Blinn College 73-45 in Brenham, with India McMahon leading AC in scoring with 12 points before leaving the game with an injury. 

Saturday against Kilgore College, AC head coach Randy McKelvey had just seven players healthy enough to suit up against a good Lady Rangers team, and the Lady Roadrunners came out on the short end of an 80-51 loss. Alannah Nerocker led AC with 17 points. Lanaijha Johnson added 13 points and eight rebounds, and Alicia Rivera-Scott chipped in with 11 points.

The Lady Roadrunners (10-12, 3-6) travel to Paris for a Wednesday game against Paris Junior College starting at 5:30 p.m. On Saturday, AC’s ladies will be in Athens to face Trinity Valley CC in a game tipping off at 2 p.m. 

AC Baseball Wins Big against DFW-Post Grad

Rains in the area left the Roadrunner baseball team scrambling all week for some playing time, with this past Wednesday’s scheduled doubleheader against Dallas College-Brookhaven canceled. The pent-up energy showed up on Sunday, when the Roadrunners pounded DFW-Post Grad by a 19-1 score at Poland Stadium on the AC campus.

Diesel Gonzalez knocked in five runs with a 4-for-5 performance at the plate. Mark Henderson drove in another three, and Stefano Ramos and Ashton Wagner added two RBI each. Ramos finished his day with three hits in three at-bats. AC finished with 21 hits and 16 RBI for the day. Starting pitcher Sam Nitzke threw four innings of scoreless ball, striking out four hitters without issuing a single walk. 

The ‘Runners (5-5) on Monday (2/17) will host Alvin College in a doubleheader originally scheduled for Wednesday (2/19). First pitch is set for 2 p.m.

AC then will travel to Temple on Saturday (2/22) for a doubleheader against Temple College starting at 1 p.m.   

Lady Roadrunner Softball Sweeps Hill College

Just like the baseball team, AC’s Lady Roadrunner softball team found itself trying to adapt to the lousy weather, with Saturday’s scheduled doubleheader at Kilgore College a no-go because of the rain and Sunday’s twin bill against Hill College getting an entire change of city. 

On Sunday, AC’s ladies showed their ability to roll with the changes by sweeping Hill College in a pair of mercy rulings, with the Lady Roadrunners pounding the Lady Rebels 11-3 and 12-4 in games played at Rusk High School in Rusk, Texas.

In the opener, Angelina Arevalo rocked a three-run homer and finished with four RBI in the game, while teammate Izzy Allen drove in a pair of runs while adding a homer of her own. Trinnity Blatz also finished with two RBI. 

Starting pitcher Jessi Sumpter went the whole five innings, earning the win after allowing just three earned runs while striking out seven Hill College hitters.

In the late game, Addison Babbs used her bat to plate three AC runs in a 12-4 win, with Blatz and Allen adding two RBI each. Aubrey Graham and Megan Luce teamed up in the circle to hold the Lady Rebels to just four hits and a pair of earned runs. 

The Lady Roadrunners (5-9) on Wednesday are scheduled to travel to Eunice, La. to face Louisiana State University-Eunice in a doubleheader set for a 4 p.m. start. AC’s ladies hit the road to Corsicana on Friday (2/21) for a 1 p.m. doubleheader against Navarro College; the Lady ‘Runners then wrap up a busy week with another twin bill at Tyler Junior College on Saturday (2/22). First pitch is scheduled for 1 p.m.  

Lady Roadrunner Soccer Hosting Spring Game

The Lady Roadrunners’ soccer squad will kick off its Spring 2025 exhibition schedule with a home match this Saturday (2/22) at the Larry Phillips Family Sports Complex. 

AC will host Louisiana State University-Shreveport in a match scheduled to kick off at 1 p.m. 

Soccer Teams Hosting ID Camps in March

Both Angelina College soccer teams will be hosting ID camps in March as the programs continue to identify new talent. 

The Roadrunner men will host their ID Camp from 9 a.m. until 12 p.m. on Saturday, March 1 at the AC Soccer Complex on the AC campus. The camp is for prospective players in 9th through 12th grades. Cost for the camp is $60 if players register by Feb. 21. After Feb. 21, the cost will be $75.4.

The Lady Roadrunners’ ID camp takes place from 10 a.m. until 1 p.m. on Saturday, March 8 at the AC Soccer Complex on the AC campus. The camp is for prospective players in 9th through 12th grades. Cost for the camp is $30 if players register by Feb. 21. After Feb. 21, the cost will be $50.

Here’s the link for registration and other information for both Soccer ID camps:

https://www.eventbrite.com/cc/mens-soccer-camp-collection-3998183

AC’s Camp Roadrunner Sessions Set for Summer 2025

Over the past few years, Camp Roadrunner has become a “gotta do” event for youngsters throughout East Texas, with the recreational and youth sports camps drawing bigger crowds every summer. 

To view the available sports camps and locate the links for registration, visit https://www.angelina.edu/camproadrunner/ and look for each specific sport. 

Following are the dates for each Youth Sports Camp:

Baseball: June 2-5

Soccer: June 9-12; July 7-10

Basketball: June 9-12

Softball: June 9-12

Live Streaming Reminder: 

All AC Athletics regular-season home games will be live streamed on TSBN Sports (a free streaming service for fans), with most of the conference road games also available for streaming. (This does not include baseball and softball fall games, as those are not considered official games.)

Once TSBN posts its schedules, AC fans simply need to visit the AC Athletics web site, look at the scrolling schedule in the middle of the page and click the blue “Video” link. 

TSBN also offers an app great for smart phones, devices and smart TVs. (You’ve GOT to see those matches and games on the big screen.)

Reminder II: Admission to ALL Angelina College Athletics sporting events is free, as is the TSBN live streaming. Any other links offering streaming are scams.  

Reminder III: For the most current schedule updates (especially for potential weather issues) visit the official Angelina College Athletics website (angelinaathletics.com). Fans can also receive updates on the AC Athletics Facebook, X (formerly known as Twitter), and Instagram pages. 

Upcoming schedules:

Monday, Feb. 17, 2025:

Roadrunner Baseball vs. Alvin College, DH starting at 2 p.m. at Poland Stadium on the AC campus (games moved up from original date of 2/19). 

Wednesday, Feb. 19, 2025:

Lady Roadrunner Softball at Louisiana State University-Eunice, DH starting at 4 p.m. in Eunice, LA.  

Lady Roadrunner Basketball at Paris College, 5:30 p.m. in Paris, TX. 

No. 17 Roadrunner Basketball vs. Tyler Junior College, 7 p.m. at Shands Gymnasium on the AC campus. 

Friday, Feb. 21, 2025:

Lady Roadrunner Softball at Navarro College, DH starting at 1 p.m. in Corsicana, TX. 

Saturday, Feb. 22, 2025:

Roadrunner Baseball at Temple College, DH starting at 1 p.m. in Temple, TX. 

Lady Roadrunner Softball at Tyler Junior College, DH starting at 1 p.m. in Tyler, TX.

Lady Roadrunner Soccer vs. Louisiana State University-Shreveport (Spring Game), 1 p.m. at the Larry Phillips Family Sports Complex on the AC campus. 

Lady Roadrunner Basketball at Trinity Valley CC, 2 p.m. in Athens, TX. 

No. 19 Roadrunner Basketball at Bossier Parish CC, 2 p.m. in Bossier City, LA. 

For any other information, contact Sports Information Director Gary Stallard at gstallard@angelina.edu. 

We’ll see you at the games.

Gary Stallard
Email: gstallard@angelina.edu.
Phone: (936) 465-4614

Iowa’s Miller ‘Times It Just Right’ in Weather-Shortened Bassmaster Open at Sam Rayburn

Diana De Leon Bon
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Iowa’s Miller ‘Times It Just Right’ in Weather-Shortened Bassmaster Open at Sam Rayburn

JASPER, Texas — Foul weather trimmed the St. Croix Bassmaster Open at Sam Rayburn Reservoir presented by SEVIIN from a three-day tournament to a one-day derby. So, before competition even began, the 233 competing anglers knew they’d have to go big if they wanted to go home a winner.

Chris Miller of Spirit Lake, Iowa, found the right bites Friday, weighing a limit of five bass totaling 28 pounds, 10 ounces. That clinched the win for the 37-year-old homebuilder who’d fished in only eight B.A.S.S. events prior to his victory at Rayburn.

Miller collected a hefty $52,086 cash prize with the win, part of a $345,850 cash purse split among the top 45 anglers competing on the 114,500-acre reservoir in east Texas.

“I knew it was just a matter of keeping my head down and running into a few (big bass),” Miller said, noting a 41-pound limit caught in a team tournament on Rayburn earlier this month. “And still, you’re either around them or you’re not. You still have to catch them.”

Stiff winds forced Thursday’s Day 1 competition to be postponed, though B.A.S.S. officials remained hopeful they still could pull off a two-day tournament. Saturday’s forecast of severe thunderstorms and sustained winds of 15-20 mph forced that day to be cancelled, as well, which dialed up the pressure to perform on Friday.

Miller shined in the spotlight. He set up near natural drains and fished for spawning bass in as little as 6 feet of water, as well as transitioning fish that cruised ledges some 15 to 20 feet below the surface.

“They were stationed a little deeper in practice, but I knew they would come to the drains,” he said. “These storms had them messed up, but they came to me. I went from shallow to deep all day … I timed it just right.”

Miller jumped to the top of the BassTrakk board around 10:30 a.m. on Friday after boating a pair of monster bass within a 15-minute span. His biggest fish, a 9-6 bucketmouth bass, came on a Strike King Z-Too jerkbait. It paired perfectly with the 7-pounder he caught in the same area using a white, 7-inch Berkley PowerBait Nessie swimbait. He credited Berkley Forward Braid for helping him put the lures precisely where he wanted them over big bass.

“The key was keeping the bait on top of them, not letting it fall,” Miller said.

Miller primarily fishes Spirit Lake and West Okoboji Lake back home in Iowa. He noted the differences between those smaller fisheries and a mammoth reservoir like Rayburn but said he’s getting increasingly comfortable on other water bodies.

“(The lakes I fish at home) are more deep weedlines, a lot of docks,” he said. “There’s no shad. It’s a whole different animal. But these last couple of years fishing in the Opens, I’ve really started to pick up on how these shad lakes work.

“You cut your teeth and learn a lot fishing these big tournaments … Hopefully I can keep the momentum rolling at Kentucky Lake,” which is the next Division 2 Open, scheduled for March 6-8 in Paris, Tenn.

The Top 50 anglers in both the Division 1 and Division 2 Open standings will qualify for the Bassmaster Elite Qualifiers series. Top anglers following the three EQ tournaments, which are scheduled for September through November, will earn invitations into the vaunted 2026 Bassmaster Elites Series.

Rounding out the Top 5 at Sam Rayburn Reservoir are second, Michigan’s Garrett Paquette, 23-15, $20,834; third, Texas’ Pake South, 23-11, $15,626; fourth, Virginia’s Jack Dice, 23-3, $14,584; and fifth, Texas’ Jaden Parrish, 23-2, $13,542.

Missouri’s Brad Jelinek caught a 9-8 largemouth on Friday and won the Phoenix Boats Big Bass Award of $750. He finished sixth overall with 22-7 and won $12,501.

Jasper County (Texas) Development District #1 hosted the tournament.

2025 Bassmaster Opens Series Title Sponsor: St. Croix

2025 Bassmaster Opens Series Presenting Sponsor: SEVIIN

2025 Bassmaster Opens Series Platinum Sponsor: Toyota
2025 Bassmaster Opens Series Premier Sponsors: Bass Pro Shops, Dakota Lithium, Humminbird, Mercury, Minn Kota, Nitro Boats, Power-Pole, Progressive Insurance, Ranger Boats, Rapala, Skeeter Boats, Yamaha
2025 Bassmaster Opens Series Supporting Sponsors: AFTCO, Daiwa, Garmin, Lew’s, Lowrance, Marathon, Triton Boats, VMC

About B.A.S.S.

B.A.S.S., which encompasses the Bassmaster tournament leagues, events and media platforms, is the worldwide authority on bass fishing and keeper of the culture of the sport, providing cutting-edge content on bass fishing whenever, wherever and however bass fishing fans want to use it. Headquartered in Birmingham, Ala., the organization’s fully integrated media platforms include the industry’s leading magazines (Bassmaster and B.A.S.S. Times), website (Bassmaster.com), TV show, radio show, social media programs and events. For more than 50 years, B.A.S.S. has been dedicated to access, conservation and youth fishing.

The Bassmaster Tournament Trail includes the most prestigious events at each level of competition, including the Bassmaster Elite Series, St. Croix Bassmaster Opens Series presented by SEVIIN, Mercury B.A.S.S. Nation Qualifier Series presented by Lowrance, Strike King Bassmaster College Series presented by Bass Pro Shops, Strike King Bassmaster High School Series, Bass Pro Shops Bassmaster Team Championship, Newport Bassmaster Kayak Series presented by Native Watercraft, Yamaha Bassmaster Redfish Cup Championship presented by Skeeter and the ultimate celebration of competitive fishing, the Bass Pro Shops Bassmaster Classic presented by Under Armour.

Honoring the Legacy: Buffalo Soldiers in Texas Frontier Forts

Rachel Lauren
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Honoring the Legacy: Buffalo Soldiers in Texas Frontier Forts

Along the western frontier of our region, where rolling hills begin to replace towering pines, a remarkable chapter of American history unfolded after the Civil War. The Buffalo Soldiers, regiments of African American troops who served with distinction, left an indelible mark on the landscape that many residents drive past today without knowing the full story.

Warriors of the Frontier

The term “Buffalo Soldiers” originally referred to the men of the 10th Cavalry Regiment, formed in 1866, though it soon encompassed all African American regiments established during that era. The nickname was given by Native American tribes who saw a resemblance between the soldiers’ dark, curly hair and the revered buffalo’s coat. What began as a descriptor became a badge of honor that these brave men carried proudly.

At Fort Griffin, Fort Concho, and other outposts along what was then considered the dangerous edge of settlement, these soldiers stood guard against threats while building infrastructure that would later support growing communities throughout Texas.

Life at the Frontier Forts

Daily life for Buffalo Soldiers stationed at these outposts was challenging by any measure. Beyond their military duties, they constructed buildings, dug wells, built roads, and strung telegraph lines — creating the foundation for towns that would later thrive.

The men faced the harsh Texas elements: scorching summers, unexpected blue northers, and everything in between. Yet perhaps most difficult was the discrimination they experienced, both in military service and when interacting with settlers they were assigned to protect.

Unsung Heroes

Despite these challenges, records show that Buffalo Soldiers had one of the lowest desertion rates in the Army. Their dedication to duty remained steadfast even when respect was withheld. At Fort Griffin, soldiers of the 10th Cavalry protected travelers and settlers while mapping vast stretches of previously uncharted territory.

These men weren’t just fighting external threats — they were fighting for recognition of their humanity and citizenship in a nation still wrestling with its promises of equality.

Building Bridges Between Communities

What many history books overlook is how Buffalo Soldiers often served as unofficial ambassadors between different cultures. They interacted with Native American tribes, Mexican settlers, and Anglo pioneers, sometimes finding themselves in the complex position of maintaining peace between groups with competing interests.

In some frontier settlements, Buffalo Soldiers established relationships with freedmen communities, creating networks of support that helped formerly enslaved people navigate the challenges of Reconstruction-era Texas.

Preserving Their Stories

Today, descendants of these brave men still live throughout the region, carrying family stories passed down through generations. Historical societies across several counties have begun collecting oral histories from families with connections to Buffalo Soldiers, documenting these valuable firsthand accounts before they’re lost to time.

These collections reveal the complex realities of service life – from the long, lonely patrols across harsh terrain to the profound sense of duty that kept these soldiers committed to their posts despite facing discrimination on multiple fronts. The preserved letters, photographs, and military documents provide invaluable insights into an often-overlooked chapter of our country’s heritage.

A Legacy Etched in Texas Soil

The contributions of Buffalo Soldiers extended far beyond military service. Their detailed maps and reports about the region’s water sources, terrain, and wildlife provided crucial information that would later guide settlement patterns and conservation efforts.

At Fort Davis, Buffalo Soldiers of the 24th Infantry planted extensive gardens that demonstrated which crops could thrive in the challenging climate – knowledge that would prove invaluable to farmers who would later establish homesteads throughout the western counties.

Reclaiming History

Recent archaeological work at several former fort sites has uncovered artifacts that help tell more complete stories of daily life. Everything from uniform buttons to modified cooking implements shows how these soldiers adapted military issue items to better suit frontier conditions.

Community efforts to preserve these historic sites have gained momentum in recent years, with volunteer groups working alongside historical commissions to ensure these places and stories remain accessible for future generations.

Connecting Past to Present

The values demonstrated by the Buffalo Soldiers – perseverance, adaptation, and dignity in the face of adversity – reflect the same spirit that continues to characterize communities throughout the region today.

Their legacy reminds us that history isn’t always found in grand battles or famous names, but in the consistent courage of everyday people who shaped our shared landscape through their service and sacrifice.

For families planning spring outings, consider visiting one of the preserved fort sites where Buffalo Soldiers once served. Standing in these spaces offers a tangible connection to a past that deserves to be remembered, honored, and celebrated as an essential thread in our region’s rich historical tapestry.

ERCOT Issues Weather Watch

Diana De Leon Bon
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ERCOT Issues Weather Watch

(Austin, TX) ERCOT has issued a Weather Watch from February 19-21 due to forecasted extreme cold weather across the ERCOT region, higher electrical demand, and the potential for lower reserves. Grid conditions are expected to be normal during an ERCOT Weather Watch.

ERCOT is monitoring weather conditions closely and will deploy all available tools to manage the grid, continuing a reliability-first approach to operations. In anticipation of the extreme cold weather, ERCOT is coordinating preparation efforts with the Texas Energy Reliability Council, the Public Utility Commission of Texas, the Texas Department of Emergency Management, and other state agencies, as well as with Market Participants.

ERCOT encourages everyone to sign up for grid condition notifications through the Texas Advisory and Notification System (TXANS). Texans can also monitor real-time and extended grid conditions at ercot.com.

What is an ERCOT Weather Watch?
An ERCOT Weather Watch is an advance notification of forecasted significant weather with higher electrical demand and the potential for lower reserves. At this time, grid conditions are expected to be normal, and there is no current expectation of an energy emergency. Texans should continue to monitor real-time and extended grid conditions at ercot.com.

What Action is Needed?
No action is needed. You can monitor current and extended grid conditions on ercot.com.

Did You Know?
Reducing electric use during peak demand times can help you save and lower demand on the grid. Energy-saving tips can be found on the TXANS webpage.

Stay Updated
Sign up for TXANS notifications on the TXANS webpage. You can also subscribe to ERCOT Emergency Alerts, which are not sent through TXANS notifications, and download the ERCOT mobile app for additional notifications: iOS | Android.

Media Graphics
Graphics for media use can be found here.

 

Website Excellence: Creating a Digital Home That Converts

Rachel Lauren
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Website Excellence: Creating a Digital Home That Converts

In today’s digital-first world, your website is more than just an online placeholder—it’s your brand’s digital home. It’s where first impressions are made, trust is built, and visitors are guided on a journey toward conversion. In the tall timber of deep East Texas, its just as true that a website should not only be visually stunning but also optimized for performance and user experience. Let’s dive into the essential elements of a website that not only attracts visitors but also converts them into loyal customers.

1. Responsive, User-Centric Design

A business’s website is often the first interaction a potential customer has with your brand, whether it’s a café in Jasper or a drug store in San Augustine. A responsive, user-friendly design sets the stage for a positive experience and encourages visitors to explore further.

  • Mobile Optimization: With more than half of web traffic coming from mobile devices, ensuring your website looks and works seamlessly across all screen sizes is crucial. A responsive design adapts fluidly to desktops, tablets, and smartphones.
  • Intuitive Navigation: A clear, logical navigation menu helps visitors find the information they’re looking for quickly. Prioritize simplicity and ensure that key pages (services, contact, case studies) are easily accessible.
  • Fast Load Times: Speed is a critical component of user experience. Optimizing images, leveraging browser caching, and minimizing code can dramatically improve load times and reduce bounce rates.

2. SEO Fundamentals: Driving Organic Traffic

A beautifully designed website is only effective if your audience can find it. Implementing solid SEO strategies is essential for driving organic traffic and ensuring your site ranks well in search engine results.

  • Keyword Optimization: Research and integrate relevant keywords naturally into your content. Focus on terms your target audience is searching for to improve visibility. Include geographical tags such as city and region.
  • Quality Content: Regularly update your website with fresh, engaging content—whether it’s blog posts, articles, or multimedia content—that adds value for your visitors and signals to search engines that your site is active.
  • Technical SEO: Pay attention to site structure, meta tags, alt text for images, and a clean URL structure. Tools like Google Search Console can help identify areas for improvement and track your performance.

3. Integrating Video Content for Engagement

Video is a powerful medium that can enhance user engagement and provide a richer storytelling experience. Integrating video content on your website can help keep visitors on your page longer and offer a dynamic way to showcase your brand’s personality and expertise.

  • Explainer Videos: Use short explainer videos on your homepage or landing pages to quickly communicate your brand’s value proposition.
  • Testimonials and Case Studies: Video testimonials and case studies offer authentic social proof, building trust with potential clients by showcasing real-life success stories.
  • Interactive Elements: Consider adding video background elements, product demos, or virtual tours that invite users to interact with your site in a more immersive way.

4. Storytelling That Converts

Your website should tell a compelling story that resonates with visitors and guides them toward taking action. Storytelling transforms a static website into a dynamic experience.

  • Clear Messaging: Ensure that your website communicates your brand’s mission, values, and unique selling points clearly and concisely.
  • Visual and Written Content: Blend high-quality visuals with persuasive copy to create an emotional connection with your audience. Use consistent branding elements and a coherent tone to reinforce your identity.
  • Strategic Call-to-Actions: Place clear, inviting calls-to-action (CTAs) throughout your site. Whether it’s “Contact Us for a Consultation,” “Download Our Case Study,” or “Schedule a Website Review,” CTAs should guide visitors toward the next step in their journey.

5. Analytics and Continuous Improvement

A website is never truly “finished.” It’s a living asset that should evolve based on user behavior and emerging trends.

  • Monitor Performance: Utilize analytics tools like Google Analytics to track key metrics such as page views, bounce rates, and conversion rates. This data can reveal which pages are performing well and which may need adjustments.
  • User Feedback: Encourage visitors to share their experiences through surveys or feedback forms. Their insights can uncover usability issues or content gaps that might be hindering conversion.
  • Regular Updates: Stay ahead of the curve by continually updating your website. Regular content refreshes, design tweaks, and technical optimizations keep your site relevant and competitive.

Ready to transform your website into a powerful conversion tool? Contact MSGPR today for a comprehensive website review. Our team of experts will analyze your current site, identify key areas for improvement, and craft a tailored strategy to enhance user experience, boost SEO, and drive tangible business results.

That’s a Wrap!

Your website is the cornerstone of your digital presence, a reflection of your brand and a critical driver of business success. By focusing on responsive design, SEO best practices, engaging video content, and compelling storytelling, you can create a digital home that not only attracts visitors but also converts them into loyal customers.

Spring Camping Guide: Hidden Treasures in Our National Forests

Rachel Lauren
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Spring Camping Guide: Hidden Treasures in Our National Forests

While it’s still pretty chilly right now, spring is just around the corner, and before you know it the flowers will be blooming in your backyard. So as winter’s chill gives way to gentle spring breezes, the promise of outdoor adventure beckons. From the serene shores of Sam Rayburn Reservoir to the hidden trails of Sabine National Forest, natural treasures await discovery. Here’s your guide to finding the perfect camping spot this spring.

Lakeside Retreats

Caples Lake in Jasper offers an intimate camping experience away from larger crowds. The spring-fed waters provide excellent fishing opportunities, while the surrounding trails showcase spectacular wildflower displays in March and April. The well-maintained campsites feature basic amenities perfect for both new campers and seasoned outdoor enthusiasts.

In San Jacinto, Double Lake Recreation Area remains a cherished destination for families. The surrounding trails wind through stands of towering pines, while the lake itself provides countless opportunities for paddling and fishing. Spring brings a chorus of songbirds and the sweet fragrance of blooming wildflowers.

Forest Hideaways

The Sabine National Forest’s Indian Mounds Wilderness Area, spanning Sabine and San Augustine counties, offers some of the most secluded camping experiences in the region. These sites require proper preparation but it’s worth it with its great privacy and amazing views of the night sky.

In Angelina County, the camping areas near Boykin Springs provide an authentic outdoor experience while remaining accessible enough for weekend adventures. The nearby spring-fed stream offers excellent fishing, while historic CCC structures add a touch of history to your camping experience.

Family-Friendly Destinations

Mission Tejas State Park in Grapeland stands out as a perfect destination for families seeking both comfort and adventure. The well-maintained facilities and gentle terrain make it ideal for children, while the surrounding forest offers enough exploration opportunities to keep everyone entertained. Spring weekends here come alive with the sound of children discovering nature’s wonders.

Hidden Gems

The remote camping areas near Ratcliff Lake Recreation Area in Kennard offers true wilderness experiences. The sites provide excellent opportunities for wildlife photography, especially during spring migration season. The surrounding trails showcase some of the oldest trees in the region.

In the fork of the Angelina River, Neches River and the B.A. Steinhagen Reservoir, the secluded camping spots near Dam B Wildlife Management Area reward adventurous campers with pristine views and excellent fishing opportunities. The area’s diversity of habitats attracts numerous bird species, making it a paradise for wildlife enthusiasts.

Essential Spring Camping Tips

Our region’s spring weather can change quickly, so pack layers and rain gear. Temperatures can vary significantly between day and night, especially in March and early April. A good rule of thumb: pack for both winter and summer conditions.

Consider camping mid-week when possible. Not only will you find more privacy, but you’ll also have better chances of securing your preferred spot, as weekend warriors typically claim the most popular sites.

Planning Your Trip

Most National Forest camping areas require permits or passes, available through the Forest Service office or online. Some remote areas may have limited cell service, so download maps beforehand and always share your plans with someone back home.

For family camping, reservations are strongly recommended at developed campgrounds, especially during spring break and holiday weekends. Many sites can be booked up to six months in advance through recreation.gov.

Remember that spring brings increased wildlife activity. Keep food secured, maintain clean campsites, and always respect wildlife from a safe distance. Wild hogs are particularly active during spring months, so proper food storage is essential.

Whether you’re planning your first camping trip or seeking a new favorite spot, these camping destinations offer something for everyone. The key to a memorable spring camping experience lies in choosing the right spot for your comfort level and desired experience. Pack your sense of adventure, respect for nature, and get ready to create lasting memories under the stars.

A Presidential Legacy in Our Backyard: Celebrating Presidents’ Day Among the Pines

Rachel Lauren
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A Presidential Legacy in Our Backyard: Celebrating Presidents’ Day Among the Pines

From the shade of towering pines to the echoes of history in our small towns, the connection between U.S. presidents and our beloved region runs deeper than many might realize. As we celebrate Presidents’ Day, let’s explore the fascinating ties that bind our nation’s leaders to this special corner of Texas.

Sam Houston’s Presidential Journey

Before Texas joined the Union, Sam Houston – who would later leave his mark on our region – served as the President of the Republic of Texas. His legacy lives on in San Jacinto County, named in honor of the decisive battle that secured Texas independence. Throughout Polk and Trinity counties, historical markers tell the story of Houston’s journeys and his vision for the future of Texas.

The Roosevelt Connection

Few know that President Theodore Roosevelt made several visits to our region during his presidency, drawn by the natural beauty and hunting opportunities. His conservation efforts, which led to the creation of national forests across America, helped preserve the magnificent woodlands we enjoy today. In 1936, he established four national forests in the state — Angelina, Davy Crockett, Sabine and Sam Houston, buying the lands after the Texas Legislature authorized the sale.

An LBJ Legacy

Perhaps our strongest presidential connection comes through Lyndon B. Johnson, a true son of Texas. His influence reached deep into our communities through the establishment of rural electrification programs that transformed life Texas Hill Country. During his presidency, he signed legislation that would profoundly impact rural education and infrastructure throughout our region.

Presidential Preservation

Today, we can still walk in presidential footsteps at various historic sites. Mission Dolores State Historic Site in San Augustine County showcases the early Texas history that presidents from Jefferson to Jackson grappled with. The Angelina County Historical Commission preserves documents and artifacts from multiple presidential eras, telling the story of how national policies shaped our communities.

Modern-Day Connections

Our region continues to play a role in presidential history. Stephen F. Austin State University in Nacogdoches houses documents and artifacts that researchers use to study presidential policies and their effects on rural American life. The historic courthouses of Houston and Trinity counties stand as architectural testimonies to the era when presidential decisions directly shaped our developing communities.

Celebrating Today

As we observe Presidents’ Day, we’re reminded that national history isn’t just made in Washington, D.C. – it’s made in places like ours, where presidential decisions have shaped lives and landscapes for generations. Whether you’re visiting Mission Dolores, exploring the Sabine National Forest, or discovering the stories preserved in our county courthouses, take a moment to reflect on these connections that make our heritage uniquely special.

Remember, every small town, every preserved building, and every protected forest tells part of our presidential story. This Presidents’ Day, consider exploring one of these historic treasures – they’re right in our backyard, waiting to share their tales with new generations.

District Begins Treating Roads Ahead of Freezing Weather

Rhonda Oaks
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District Begins Treating Roads Ahead of Freezing Weather

LUFKIN – Crews are scheduled to begin Monday, Feb. 17, to pre-treat major roadways through the Lufkin District, with maintenance crews beginning shift work to monitor the roadways through Tuesday night.

A brine treatment discourages precipitation from freezing and sticking to pavement, and will be applied to US 59 and other major roadways, major structures, bridges, and overpasses.

“The district is preparing for freezing winter weather following predicted rainfall next week, and crews are prepared to work to keep the roadways clear if the weather materializes,” said Rhonda Oaks, public information officer. “Crews will be in shift work throughout the night Tuesday into Wednesday monitoring the roads and will retreat with brine, if necessary.

Motorists are advised to reduce speed as they approach TxDOT crews placing brine on the roadways, as they work to prepare for the winter weather event.

For more information, contact Rhonda.Oaks@txdot.gov or (936) 633-4395.

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